Jia Shin Lee

Gyeongbokgung Palace: A Must-Visit Spot for Hanbok Photos in Seoul

by Jia Shin Lee - April 29, 2025

Guardian Inspires Malaysians to "OWN YOUR BEAUTIFUL. TAKE CONTROL OF YOUR WELLBEING." with Bold New Brand Vision and Campaign

by Jia Shin Lee - November 27, 2024

Today, guardian Malaysia—Malaysia’s leading pharmacy, health, and beauty retailer—unveils a powerful new brand vision and campaign that encourages Malaysians to embrace their unique beauty and to "Own your beautiful. Take control of your wellbeing."

With “Own your beautiful. Take control of your wellbeing.”, guardian’s inspiring message speaks to Malaysians of all ages and backgrounds, igniting a movement where everyone can celebrate who they are and take pride in their wellbeing journey.

Priscilla Wu, Managing Director of guardian Malaysia, shared:

“The heart of “Own your beautiful. Take control of your wellbeing.” lies in the word ‘Own’. It’s about the power each of us has to define our own beauty, our wellbeing, and to truly own it. This is more than a campaign; it’s a celebration of self-empowerment. We believe that everyone deserves to look, feel, and live their best at every stage of life.”

guardian, as a local brand born in Malaysia 57 years ago, has proudly served Malaysians, reaching over a quarter of the nation’s population and meeting their diverse health and beauty needs. This renewed mission is guardian’s promise to support every customer in their pursuit of wellbeing, reminding them that every step of the journey matters.

With the release of its new brand video, guardian invites Malaysians to connect on an emotional level.

This video is more than just imagery—it’s a call to action, challenging viewers to own their wellbeing, rise above life’s obstacles, and embrace their unique beauty. guardian is here, every step of the way, like we have been with your grandparents, your parents, and we will continue to be your, your children, and your grandchildren’s trusted friend, guiding Malaysians towards a healthier, more beautiful life.

The brand film captures moments from an ordinary day that illustrate the beauty in every challenge and every triumph, inspiring Malaysians to seize control of their well-being, one moment at a time.

But that’s not all. guardian’s exciting new campaign also introduces six stunning visuals representing the full range of health and beauty categories available in stores—designed to meet every self-care and beauty need, and to inspire everyone to “Own your beautiful. Take control of your wellbeing.” in their own way.

A sleek, refreshed guardian ‘g’ logo debuts as well, featuring flowing ribbons that embody guardian’s deep, intertwined connection with its customers at every life stage.

Priscilla added, “Our bond with our customers goes beyond the surface—it’s personal, it’s authentic, and it’s purposeful. We’re here to make an impact in the lives of the people and communities we serve. With “Own your beautiful. Take control of your wellbeing.” we’re committed to supporting each person’s journey to be their best selves, however that looks to them. No other retailer can match us at the same scale and depth we are doing this, and we’re proud to lead the way.”

Come join us on this journey to looking, feeling, and living better! guardian is here for every health and beauty moment in your life. So, starting today, take charge and “Own your beautiful. Take control of your wellbeing.”—because you deserve it!

No Comments

Celebrating International Stout Day with Guinness

by Jia Shin Lee - November 09, 2024

In a world where likes and shares often overshadow genuine moments, Guinness invites you to celebrate the joy of togetherness. With its rich flavor and iconic heritage, Guinness is more than just a drink; it's a catalyst for laughter, stories, and unforgettable memories shared with friends and family. Guinness Malaysia encourages everyone to raise a glass to togetherness and make lasting memories with the Most Shareable Stout that has brought people together for over two centuries.

To build excitement, Guinness released a teaser yesterday, sparking curiosity and buzz on what was brewing. Today on International Stout Day, the wait was finally over for fans as the Most Sharable Reel was revealed at noon on the brand’s Instagram page, @guinnessmy.

This engaging short film captures the essence of Guinness, bridging the online world with true human connections. By sharing this reel across social media, fans can unlock exclusive discounts on Drinkies, bringing the iconic taste of Guinness to even more gatherings. The more shares, the greater the rewards – encouraging fans to come together, both digitally and in real life, to savour a smooth, creamy Guinness alongside friends and family.

“In today’s digital era, it’s all too easy for physical connections to be replaced by quick updates and empty interactions,” said Shaun Lim, Marketing Manager of Wheat Beer, Stout, and Diageo Brands at Heineken Malaysia Berhad. “Guinness has always been more than just a drink; it’s a catalyst for camaraderie, for those moments when we look up from our screens and truly connect. This International Stout Day, we invite everyone to embrace those real connections by sharing this reel (https://tinyurl.com/mu2rdfmz) and, ultimately, a Guinness. Because whether it’s a simple ‘cheers’ or a hearty laugh shared over a pint, Guinness has a way of uniting us that’s unmatched.”

As fans engage with the reel and share it online, they’ll unlock exclusive Guinness discounts on Drinkies – turning virtual engagement into real-life experiences and unforgettable memories.

The first 100 shares will unlock RM10 vouchers, 200 shares will unlock RM20 vouchers, 500 shares will unlock RM50 vouchers, and when 1000 shares have been reached, it will unlock RM100 vouchers. The multi-tiered promo codes will be announced on Guinness Malaysia’s official Instagram page so fans can stay tuned to join in the fun.

With its rich heritage, unmatched flavour, and timeless role in creating meaningful moments, Guinness invites everyone to raise a glass to life’s simplest and most important pleasures: real hugs, real laughs, and real conversations.

For over 260 years, Guinness has set the standard for stouts, distinguished by its rich flavour profile with notes of roasted barley, and a smooth, creamy finish. This International Stout Day, Guinness once again proves why it’s the global gold standard – and why every pint poured is an invitation to celebrate life’s best moments together.

Stay updated on all things Guinness Malaysia by following their social media channels Facebook and Instagram.

Guinness and all related promotions and activities are strictly for non-Muslims aged 21 and above only. Guinness Malaysia reminds all patrons to enjoy responsibly and to never drink and drive.

No Comments

Discover the magic of Saudi Arabia at the Saudi Travel Fair at IOI Putrajaya Mall

by Jia Shin Lee - August 31, 2024

Immerse yourself in a vibrant celebration of Malaysia's 67th National Independence Day at the Saudi Travel Fair hosted by the Saudi Tourism Authority will be happening from 28th August 22024 to 1st September 2024 at IOI Putrajaya Mall.

Take this chance to explore Saudi's rich history, captivating culture, and stunning landscapes through cutting-edge virtual reality experiences and interactive displays. At the fair you'll also get a chance to engage in exciting cultural activities, enjoy captivating performances by Saudi artists, and unlock the best deals on exclusive Saudi travel packages.

This is also a great chance to check out the exclusive deals and 15 new experiential packages from top Malaysian leisure and Umrah travel agencies, offering you the chance to customize your spiritual journeys and beyond. With irresistible discounts, lucky draws, and exciting giveaways, this is an event you won't want to miss!

Ikhlas Com Travel Sdn Bhd (Ikhlas.com) is introducing their new platform tailored for Free Independent Travelers (FITs), allowing them to customize their spiritual journeys and beyond. Enjoy a special discount of RM1,067 and earn 1,067 AirAsia Big Points with each booking.

Saudia is offering buy one get 50% OFF the second ticket.

In Saff Travel is giving you a chance to win a car, motorcycle or gold with a lucky draw ticket when purchasing a package.

Rayhar Travel is offering RM500 off on spiritual packages and beyond to five Saudi cities - Jeddah, Makkah, Taif, Madinah and AlUla.

Apple Vacations is providing an early bird discount of RM1,000 plus an additional RM500 off per person.

Tabung Haji Travel Services (THTS) is offering discounts up to RM1,000.

Iman World is offering RM200 discounts on AlUla, Riyadh, and Jeddah packages, including new F1 Jeddah packages, and lucky draws

Don’t know where to go? Here are a few places you can learn and discover more at the Saudi Travel Fair:

1. Jeddah, Saudi’s cultural hub, seamlessly blends tradition with modernity, with a vibrant cultural and arts scene. Al-Balad, a UNESCO World Heritage Site, features restored coral stone houses, heritage galleries, and trendy cafes, creating a lively atmosphere. With its pristine Red Sea coastline, rich heritage, and a top safety ranking among G20 nations, Jeddah is a welcoming destination for all.

As the gateway to Makkah and Madinah, and home to an eclectic culinary scene, Jeddah offers a welcoming environment for all visitors, whether exploring solo or with loved ones, easily accessible through King Abdulaziz International Airport.

2.Riyadh, Saudi’s capital and its economic powerhouse, is a vast and bustling city with a dynamic events calendar featuring over 17,000 events. As a gateway to spiritual tourism, Riyadh offers easy access to key Islamic landmarks, including Diriyah’s At-Turaif, the 300-year-old birthplace of the first Saudi state and a UNESCO World Heritage Site known for its historical significance and mud-brick architecture.

For a change of pace from the city, feel the soul of the desert on an unforgettable safari adventure, where you’ll savour a traditional Saudi feast and dive into thrilling activities like sandboarding and camel riding.

3. Nestled between two other great oases in the northwest — Khaybar and Tayma, AlUla is also home to ancient Dadan, one of the most advanced cities of the 1st millennium BCE in the Arabian Peninsula, and Jabal Ikmah, an open-air library recently listed on UNESCO’s Memory of the World Register.

AlUla has recently been recognized in TIME's 2024 'World’s Greatest Places, with Dar Tantora The House Hotel and Sharaan Nature Reserve, which highlights the region's transformation into a dynamic hub for heritage, culture, art, adventure, and responsible tourism.

Don't miss out on this incredible opportunity! Head to the Saudi Travel Fair at IOI Putrajaya Mall from August 28 to September 1 and unlock a world of wonders. Book your packages now and enjoy exclusive discounts, exciting prizes, and the chance to explore the best of Saudi Arabia!

No Comments

How Shapewear Works on the Body for Effective Results

by Jia Shin Lee - July 12, 2024

You may want to achieve a slimmer and toned appearance, right? Tummy shapewear is a tool that helps you with it without invasive procedures. Before that, you should know how it works and what you should look for to maximize its effectiveness.

The Mechanics of Shapewear

There is a combination of support, compression and strategic design in tummy shapewear. With this combo, you can shape your whole body. Let's see how each of them works.

Compression

It is the core principle on which all shapewear works. With shapewear, you can apply consistent pressure to your abdominal area. It helps flatten the bulges you may have in the target area. When you get compression on your midsection, it smooths out bulges. You will also feel a reduction in the appearance of love handles and lower belly pooches.

If you wear a quality tummy shaper, it can also improve your posture. You can also feel supported by your back and core muscles.

Support

Apart from compression, you can also get significant support to the abdominal muscles. Shapewear supports your lower back while reducing fatigue. If there is any strain and fatigue because of long standing or sitting, this will help.

Moreover, we have seen new mothers using shapewear to get the toned tummy back. It will help you recover and get a slimmer shape.

Strategic Design

It is one of the most crucial parts of shapewear effectiveness. This includes features such as target panels, flexible boning and high-waist designs. All these contribute to its shaping capabilities. Many effective designs include extra-firm panels around the lower abdomen. It is to target specific areas.

There are also designs that include flexible boning for support without compromising comfort. All you need is to pick the best shapewear and get effective results.

There are no side effects of wearing shapewear. In fact, they have benefits that go beyond aesthetics. Let's see what are those:

Instant Slimming Effect

With shapewear, you can have an instant slimming effect. They offer compression that helps in reducing the waistline to create a look of a slimmer waist. Also, there will be no bumps and lumps visible after wearing this.

You will see your confidence significantly improved after wearing it. You can even try under the shaper dress for better and more effective results.

Enhanced Posture and Back Support

If you wear the shapewear for your tummy regularly, you can improve your posture. It supports the lower back and core, reducing back pain and any discomfort. Most women use this for better posture and back support.

Postpartum Support

Are you a new mother? If yes, this is a perfect gift for you. You will have gentle support to the abdominal muscles as the faja shaper helps in healing. Also, it helps in reducing discomfort and you will feel a sense of security.

No Comments

Get Clearer Skin with Pico Laser at Astria Clinic, Bangsar

by Jia Shin Lee - May 01, 2024

Hi loves, let me share a laser treatment I did at Astria Clinic located convinently in Bangsar a couple of weeks ago. With the hectic schedule I have recently, I was seeking for a treatment that could quickly fix my uneven skin tone, enlarged pores and pigmentations.

Upon arriving at Astria Clinic, I was immediately struck by the clinic’s serene ambience, this has got to be the most aesthetically pleasing clinic I've been too so far. The clinic boasts a highly experienced physician and cosmetic professionals dedicated to providing customized and unique beauty and wellness treatments with state-of-the-art technology.

The consultation with Dr. Wong Jinly (LCP-certified aesthetic doctor) was both thorough and enlightening. She was very dedicated with her work, her explanations were clear and she was patient in explaining the various treatments that could help address my issues so fret not your skin is in capable hands under her care.

Astria's Pico Laser treatment

Powered by the cutting-edge Focus™️ Lens Array, Astria Clinic's Pico Laser treatment goes beyond traditional methods to tackle even the most stubborn skin conditions, such as wrinkles, hyperpigmentation, acne scars and tattoo removal. The treatment works by delivering ultra-short pulses of energy in trillionths of a second for a swift and deep penetration into the dermis and promotes collagen formation, elastin growth, and a non-traumatic tissue healing response that softens scars and stretch marks.

The session was quick & sweet, it took around an hour to get it done, Dr Jinly and team made sure I was comfortable during my entire process, honestly I didn't even feel a pinch, downtime was minimal, I had redness on the day itself that lasted a few hours and I could continue on with my daily activities.

The Results

The result after 5 days was amazing, just take a look at my new, flawless, glowing skin and a firming effect across specific parts of the face. I’ve been going to various places in the city and so far, this is my favourite my clinic.

The experience at Astria Clinic left me not just looking better but feeling more confident. Don't let uneven skin tone and stubborn imperfections hold you back any longer.

If you’re considering a Pico Laser or any other aesthetic treatment, Dr Jinly at Astria Clinic undoubtedly a destination worth considering. Book your consultation at Astria Clinic today and unlock the secret to long-lasting radiance and youthfulness.

Astira Clinic

19, Jln Telawi 3, Bangsar, 59100 Kuala Lumpur.

+6 016-422 2300

info@astriaclinic.com